![]() Itself-whether applied to film, literature, or other popular cultureįorms-invites immediate and conflicting reactions. Wide range of responses invoked by chick culture. We are most interested, however, in how contemporary moviesĭesignated as chick flicks are enmeshed, for good and for in, with the Periods cannot be included as chick flicks. We do not want to suggest that films from other Although we are focusing in this discussion onĬontemporary films, chick flicks can also be seen as a much more Simplest, broadest sense, chick flicks are commercial films that appeal But it is helpful to make some effort at definition. Perhaps original, derogatory meaning-a sappy movie for women that menĭon't like-which films are we referring to? What, precisely, is aĬhick flick? We might be tempted to answer that we know one when we see Precise historical meaning, (2) chick flick has yet to be clearlyĭefined-even though Merriam-Webster has at last included it in theĮminent dictionary's most recent update. In any consideration of such films is that unlike chick lit which has a Male theatergoers to their girlfriends' film choices. Use was surely as a derisive term-most commonly applied by unwilling Although impossible to trace definitively, its original The moniker chick flick dates back considerably further than the Young women, whom marketers had at last identified as a huge force in an Time, however, the rise of chick culture provided evidence of newlyĬoncerted efforts to manipulate and influence the spending habits of Restrictions and its new freedoms-and their aspirations. Shaped women's complex social positioning-with its continued This deliberate address toįemale audiences suggested a growing recognition of women's What links the products ofĬhick culture is, above all, "the contemporary media's New visibility of women in popular culture. Mid-'90s, the chick culture boom both reflected and promoted the On the book by Candace Bushnell, appearing at the same time, providesĪnother clue to its origins. (1) The TV series Sex and the City, based Largely spawned by British author Helen Fielding's 1996 novelīridget Jones's Diary, provides a fairly clear starting point for The dawn of chick lit, the wildly popular body of literature Magazines, blogs, music-even car designs-can be included in the chick Along withĬhick flicks, the most prominent chick cultural forms are chick lit andĬhick TV programming, although other pop culture manifestations such as Primarily on twenty- to thirtysomething middle-class women. Mostly American and British popular culture media forms focused While we hesitate to pin it down to a single, possibly reductive definition, chick culture can be productively viewed as a group of Seeking to complicate and explore the questions chick forms, especially Range of positions in between, not advocating a single position but ![]() This essay seeks to examine the polarized responses and the Rather, chick flicks are best addressed as oneįorm of a prominent popular cultural phenomenon that can be termed chickĬulture. We contend that the most valuable and productive consideration ofĬhick flicks requires looking at them neither in isolation nor as simply In negotiating the challenges of contemporary life. Pleasurable and potentially liberating entertainments, assisting women On the other hand, they have been embraced as Have been accused of reinscribing traditional attitudes and reactionary Like other forms of "chick culture," chick flicks Chick flicks have been bothĬhampioned and vilified by women and men, scholars and popularĪudiences. Highly polarized and ambivalent responses. In this essay, we consider chick flicks, a subject that inspires ![]()
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